This comprehensive guide will teach you all you need to know to use Evernote productively. If you are new to Evernote or simply looking to improve your productivity in Evernote, you should check out my Beginner’s Guide to Evernote at the link below:īeginner’s Guide to Evernote – The Productive Engineer Elephants have remarkable ability to recall things that happened in their past and thus, an elephant is a great metaphor for Evernote. It allows you to capture ideas quickly and store them in a highly searchable database, putting your ideas in a trusted system that is easy to search. Evernote is great and storing and quickly retrieving the key data you are looking for in your notes.

The reason why Evernote chose an elephant for its logo is that Evernote’s goal is to help you remember everything important. In the English language there is a saying: an elephant never forgets.

The elephant has remained the consistent image associated with Evernote and it begs the question: why an elephant.

Over the years, Evernote has gone through several design changes but one thing stays the same: the elephant logo.

Evernote logo old